The idea behind this project was to create a stunning and tangible gift to clients for the holiday season.
What a better way to promote special order paper by using different stocks on each item included in this custom packaging.
The beginning stages of this project consisted of moldboards, project deadline goals, contacting vendors for die-lines and shipping packages.
Let's face it, sometimes we can grow out of the traditional holiday look, mistletoe and Santa, and deer.
Pulling inspiration from Swedish design, the Paper Wonderland was design to not only excite customers but use modern and clean patterns throughout the packaging.
Mixing and matching patterns can sometimes be a hit or miss, but with holiday season how could it not be awesome?
A project like this takes a lot of planning. From figuring out bleeds, creating die-lines, and fitting our special package into a shipping box.
Using different stock paper can also be challenging when printing a range of colors. It is important to make sure all files are good to go when we package them up and send to pressmen.
It makes their job easier and it gives you and the client peace of ming in knowing it will turn out fantastic!